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Jo Elfving-Hwang (PhD, Sheffield University) is an Associate Professor of Korean Studies at the University of Western Australia. Previous to her current appointment she was Junior Professor of Korean Culture and Society and Director of Korean Studies at Frankfurt University (Germany), and has also worked at the University of Sheffield, Leeds University and Sheffield Hallam University. Her current research and teaching interests include cultural representations of cosmetic cultures in South Korea, masculinities in South Korean popular culture, and South Korean cultural diplomacy and models of overseas development in Africa. Recent publications include a monograph titled Representations of Femininity in Contemporary South Korean Women's Literature (Dorset: Brill/Global Oriental, 2010); 'Gender, Globalization and Aesthetic Surgery in South Korea' (with Ruth Holliday), Body and Society 18(2) (2012): 58-81; and a book chapter ‘Cross-border representations in North and South Korean Cold War Literatures’, in Global Cold War Literatures: Western, Eastern and Postcolonial Perspectives, ed. Andrew Hammond (London and New York: Routledge, 2011), 44-57. Email: email@example.com